Loyalty Program: increase retention with point rewards

Grow your brand, increase customer lifetime value, and sell more with a points-based loyalty program that you can set up in minutes
Froonze
October 16, 2023

Customer loyalty can be an essential part of your business strategy. After all, loyal customers are more likely to repeat sales and spend more money at your business. And they are also more likely to recommend your shop to their friends and family.

Customer Accounts Loyalty Program will help you generate loyalty with a points rewards system. Your customers can earn points by purchasing and interacting with your shop. Then review their activity and redeem the points easily in the new account widget. Earning and redeeming rewards will encourage them to stay with your brand and buy more.

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Loyalty and Reward apps in Shopify

Loyalty is a key driver of success for eCommerce businesses. Loyal customers are more likely to make repeat purchases, engage with your brand, and recommend it to others. This trust is a valuable asset to businesses because it means that customers value the shop and the products over those of the competitors. It also implies a solid sense of exclusivity among your customers.

While Loyalty has much to do with the quality of the products and services, in e-Commerce you can also use a wide range of applications. that will help you create a better customer experience or a bond of mutual appreciation with your audience. Some of the most popular ones in Shopify are those that will set up an automatic system of Rewards in your shop.

Loyalty and Reward apps encourage customers to stay with you and purchase more by incentivizing their activity in your shop. These apps usually allow customers to earn points for various actions.  Such as purchases, subscriptions, and social media engagement. These points can then be redeemed for discounts, exclusive offers, or special perks. These apps also automate the communication with customers and provide with valuable data and insights. They track customer behaviors, preferences, and purchasing patterns. Rewards can also be more exclusive and be tailored to specific segments of customers.

Loyalty and Reward apps are a great way to keep your customers coming back. These apps make it easy to create a program that rewards customers for their loyalty. They'll help you drive repeat purchases through earning-redeeming cycles. And they can help you track customer behavior to personalize the shopping experience and build stronger connections with your customers. And this better engagement will translate into repeat business and a higher Customer Life Value.

Froonze Loyalty Program: overview and features

Froonze Loyalty Program makes it easy to create and manage an effective rewards program to turn your customers into loyal fans. Your customers can earn points by purchasing and interacting with your shop. Then review their activity and redeem the points easily in the new account widget. With our Loyalty Program, you can:

  • Set up a points-based program, where customers earn points for every purchase they make. And also for activities related with their profiles like creating accounts, celebrating a birthday or leave glowing reviews for your shop and products.
  • Give customers the ability to redeem their points for discounts, free shipping, or other rewards
  • Track your customers' activity and see how your loyalty program is performing
  • Email your customers to notify them about their activity and promote new actions
  • Translate or customize the texts to any language your shop is set up with in Shopify
  • Quick install, compatible with a lot of Shopify themes, and customization options

Creating a fully functional program with our Loyalty Program plugin only takes minutes. Once you subscribe to the plugin, you can use the settings to create the rules your customers can use to earn and spend points. Then you can install the site widget by simply enabling the App Embed in the Shopify Editor.

Froonze Loyalty Earning Rules settings panel

The Loyalty Program widget installs in the account widget, where customers can easily view their activity and coupons. They can also initiate new earning actions, and redeem the points. Your customers will be able to find their own personalized Rewards panel on the account page. That will include the rules you created as well as a personal Wallet. With the coupon discounts they redeemed and an Activity Log listing their actions.


Froonze Loyalty Wallet panel on account page

Froonze Loyalty Activity panel on account page

Pricing

100 orders$1

Up to 100 orders

500 orders$10

Up to 500 orders

1000 orders$30

Up to 1000 orders

Unlimited$60

Unlimited orders

More details on the Pricing Page

Other questions

What is the importance of loyalty for eCommerce businesses?

Loyalty is a key driver of success for eCommerce businesses. Loyal customers are more likely to make repeat purchases, engage with your brand, and recommend it to others. This trust is a valuable asset to businesses because it means that customers value the shop and the products over those of the competitors. It also implies a solid sense of exclusivity among your customers.

What are Loyalty and Reward apps for in Shopify?

Loyalty and Reward apps encourage customers to stay with you and purchase more by incentivizing their activity in your shop. These apps usually allow customers to earn points for various actions.  Such as purchases, subscriptions, and social media engagement. These points can then be redeemed for discounts, exclusive offers, or special perks.

Is it possible to enable a Loyalty and Rewards program in Shopify without an app?

Shopify has a Discounts sections in the admin dashboard to create coupons. But there's no native feature to automatize the points system flows (earn and redeem rewards). Shopify relies in third-party apps to provide this feature.

What are some of the best Loyalty and Rewards apps in Shopify?

Some of the most popular Shopify apps are: Smile, Loyalty Lion, Growave, Rise.ai, Rivo Loyalty and Customer Accounts Concierge.

Our App also aims to approach in a holistic way other aspects of the customer experience. With functionalities that integrate into the account page to create a more engaging space for your customers.

Profile, Custom Forms, Social Login, Rewards, Order History, Integrations with other apps,...

How can businesses measure and track loyalty?

Businesses can evaluate loyalty by measuring the number of repeat customers. Also looking at metrics like customer churn and the average total lifetime value of a customer. These metrics are usually avialable in Loyalty and Rewards applications. You can also evaluate and monitor customer experience, which is a key factor of brand loyalty, using a metric like Net Promoter Score (NPS).

Is Froonze Customer Accounts Concierge Loyalty module easy to install?

Yes, the automatic installation works in most themes and only takes a couple of clicks. It also takes place in the Shopify Customize Editor where you can preview, install and customize all at the same time.

What's in the roadmap for Froonze Customer Accounts Concierge Loyalty?

Referrals, more earning rules based on activity, dynamic earning, promotions, and a checkout widget. If you have any question just contact us.

What are the benefits of using Loyalty and Rewards apps in Shopify?

Loyalty and Rewards apps are a great way to keep your customers coming back. These apps make it easy to create a program that rewards customers for their loyalty. They'll help you drive repeat purchases through earning-redeeming cycles. They track customer behavior to personalize the shopping experience and build stronger connections with your customers. And this better engagement will translate into repeat business and a higher Customer Life Value.

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